By Jean Caton
Is there an entrepreneur inside of you waiting to escape? Have you been laid off and are thinking about starting your own business? Are you ready to make your first million? Do you know that you can build a better mousetrap? Do you want to work at home, be your own boss? There are countless reasons why people want to start a business. Some people who want to start their own business jump right in. They are risk takers. Others are more thoughtful planners who analyze the market and develop a comprehensive business plan. And still others have the dream but never take the plunge. How do you know if starting your own business is right for you; if it is what business and where do your begin?
The Right Stuff:
Do you have the “right stuff” to be an entrepreneur? Google “am I an entrepreneur” and countless tests and quizzes and assessments pop up that intend on answering that question for you. The assessments will have you check answers to questions that ask you if you are: Extrovert or introvert? Social butterfly or Loner? Risk taker or Low risk profile? Goes by the book or writes my own book? Self-starter or likes direction? and so on.
But before you quit your job because you got a high score on one of the tests, or are devastated because you don’t have the entrepreneurial personality recognize these assessments are only a place to begin making a decision. The good news is there are truly no right answers to these tests. They are only as meaningful as the accuracy of your self-assessment, the type of business you want to open, and your business, financial and lifestyle goals. Assessments are a good place to start but they are only the first step. A successful entrepreneur may benefit from certain personality characteristics, but also requires a vision, business knowledge, a good customer value proposition, and of course passion,passion, passion.
Almost anyone with vision and passion for a business can succeed – if they are clear about their personality style and strengths and look to others for support in the areas where they lack expertise.
Entrepreneurial Personality:
Author of The E-Myth Revisited and successful entrepreneur Michael Gerber has been reported as saying, “We’re born with that (entrepreneurial) quality and it defines our lives as we respond to what we see, hear, feel, and experience. It is developed, nurtured, and given space to flourish or is squelched, thwarted, without air or stimulation, and dies.” Does this mean any personality can be a successful entrepreneur – I say yes!
Results of a survey of successful entrepreneurs was published in a Wall Street Journal (WSJ) article “So You Want to Be an Entrepreneur” February 23, 2009. The report described a list of traits many entrepreneurs have in common (an online version is available.) Yes, it is probably true many successful entrepreneurs are risk takers, make up their own rules, and possess the traits on the WSJ list. However, the article does not differentiate the traits of entrepreneurs who start different types of businesses. Certain personalities are a better match for an innovative technology start up and others will be more successful in a service based business (a business where your time is translated into dollars.) Why? Many service based businesses, such as professional speaking, coaching, nutrition counseling businesses, or web design and development require less of a financial risk and may be more suitable for certain personalities.
Coaching tips for aspiring entrepreneurs:
Online assessments: Check out a couple of the online quizzes and assessments. If you score high in entrepreneurial traits you may find a traditional job is not satisfying. So what are you waiting for? If you discover your traits do not seem to match those of the typical entrepreneur, yet you really want to start a business, ask yourself what is getting in the way and what can I do about it? Who can help?
Timing: Don’t abandon your dream if there are barriers to starting your own business right now. I wrote my first business plan in 1983 and didn’t become an entrepreneur until 2003. Its never too late.
Experiment: Risk averse? Not sure? Start a small business on the side and keep your day job. Devote one night a week or time on the weekend to your dream. Whether that is writing, coaching, counseling, or tele-teaching virtual groups. This experience will help you learn what it really means to work on your own.
Information Interviews: Contact several entrepreneurs and meet with them on the telephone or in person. This will help you learn what it really means to be an entrepreneur and understand what the ‘day in the life” of an entrepreneur is really like. Ask them key questions about the personality strengths they think contribute to their success. And don’t forget to ask for referrals for and additional 2-3 entrepreneurs to contact.
Know thyself: Take the online entrepreneurial assessment but go further. Learn more about your personality, strengths, work styles, and motivators. There are numerous personality tests in books, online, and offered by career coaches and consultants. These more in depth assessments will offer you invaluable insight to your personality and help you choose a fulfilling career path that matches who you are. Another simple way to learn about yourself is to ask trusted colleagues, friends, and family to an honest appraisal.
Hire, delegate, partner, collaborate: Remember you do not have to be the best at everything necessary to be a successful entrepreneur. Hire or collaborate with someone whose strengths complement your own.
As with any career, owning your own small business has rewards, challenges, great days and not so great days. If you are interested enough to read to the end of this article, it is likely there is an entrepreneurial spark. Explore the yearning. Take action – undoubtedly a trait of an entrepreneur!
Jean Caton is a Career, Business, and Life Coach, Speaker, and Virtual Educator. She has over 20 years of business experience working in four Fortune 500 companies. Now, as an entrepreneur, Jean combines her practical experience in business, with her education and training, to coach, teach, inspire, and empower others.
Jean helps women move to the top in their careers or small business. Her clients strengthen their business savvy and expertise and develop the self-confidence required to advance to increasingly higher levels in their organization or business. Take a taste of what Jean can offer you by requesting a complimentary telephone coaching conversation. http://www.JeanCaton.net You may also get a sample of Jean’s expertise by joining one of her complimentary preview teleclasses
Jean specializes in entrepreneurial women and those working in the health, science, pharma and engineering fields. She invites you to visit her website to learn more. http://www.JeanCaton.net
Jean has an MBA from Boston University and is a graduate of the Advanced Coach Training Program of Coach U.
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